abrdn announced today it has appointed Raf Choudhury as Investment Director on the Asia Pacific Multi-Asset Investment Solutions (MAIS) team, further strengthening its offering for wholesale and institutional investors, financial advice groups and investment platforms in Australia and Asia.

In the newly created position, Raf will play a leading role in managing abrdn’s Australian multi-asset funds and its growing managed accounts capability. Raf will report to Irene Goh, Head of Multi-Asset Investment Solutions – Asia Pacific, and will be an important member of abrdn’s Asia Pacific and Global MAIS teams.

Raf joins abrdn from State Street Global Advisors where he held a range of portfolio manager roles over a 17-year period in both the UK and Australia, and most recently was State Street’s Head of Investment Strategy & Research – Australia.

Irene Goh, Head of Multi-Asset Investment Solutions – Asia Pacific, abrdn, said:

“We are extremely pleased to have Raf onboard to further our successes in Asia Pacific. This signifies our commitment to the business and clients in Australia with Raf driving the growth of abrdn’s multi-asset investment capability locally. He will assume the portfolio lead for the Australian-based portfolios and managed accounts.

“The breadth of abrdn’s investment platform across public, alternative and private markets, coupled with digital, sustainability and investment solutions capabilities anchors our ability to provide customised cross-asset solutions to meet clients’ complex needs today. Raf will be instrumental in bringing these to the doorstep of our Australian clients and the investing community. We look forward to partnering with our clients in addressing their challenges.

“A key element of Raf’s responsibilities will also be contributing investment insights to the broader MAIS teams that should translate into successful portfolio strategies. With his experience, we look to Raf delivering valuable and sophisticated analytical research as well as investment strategies to the regional and global investment network.”

Brett Jollie, Managing Director – Australia, abrdn, added:

“This new role is a great example of abrdn investing in the Australian business. We have listened to our clients and acted to meet their needs. While Raf will be the multi-asset business’ point person here in Australia, he will be backed by our large global team of more than 100 MAIS professionals who manage more than US$61billion in multi-asset investment strategies.

“Raf will also play an integral role in the development and further growth of our managed account capability. abrdn Australia currently has a suite of over 20 separately managed account solutions for financial advice licensees and advisers to tap into, and is a core growth pillar for the Australian business.”



Media enquiries

Alvena So

Head of Media Relations – Asia Pacific, abrdn


+852 2103 4793


Notes to editors

At abrdn, we enable our clients to plan, save and invest for their futures.

We structure our business into three areas – and together they reflect our focus on enabling our clients to be better investors:

  • Investments: We work with clients to create solutions across asset classes, regions and markets globally – combining multi-layered research and market insights with technology and diverse thinking.
  • Adviser: We offer market-leading platform technology and tools that enable UK wealth managers and financial advisers to create more opportunity for their business and their clients.
  • Personal: We help people throughout the UK plan for their financial futures – through our financial planning business and our digital investing services.

Across our investments, adviser and personal businesses we manage and administer £542 billion of assets for our clients, and abrdn plc has over 1 million shareholders. (Figures as at 31 December 2021)

Our investments are built on an insight strength that comes from multi-layered research and a large global footprint. Our teams collaborate across multiple capabilities, to create forward-thinking solutions that aim to meet our clients’ needs and deliver more sustainable outcomes. Our investments business manages £464 billion on behalf of individuals, governments, pension funds, insurers, companies, charities and foundations (as at 31 December 2021) – with support and expertise from 800 investment specialists in over 30 locations.

abrdn is the single global brand for all areas of our business. In July 2021 our plc listing became abrdn plc. In September our investments business, formerly Aberdeen Standard Investments, became abrdn.


Important Information

For Professional/ Institutional Investors only – not for public distribution

Investment involves risk. The value of investments, and the income from them, can go down as well as up and you may get back less than the amount invested. Past performance is not a guide to future results. Tax treatment depends on the individual circumstances of each investor and may be subject to change in the future. We recommend that you seek financial advice prior to making an investment decision.

The details contained here are for information purposes only and should not be considered as an offer, investment recommendation, or solicitation to deal in any investments or funds and does not constitute investment research, investment recommendation or investment advice in any jurisdiction. Any research or analysis used to derive, or in relation to, the above information has been procured by us for our own use, without taking into account the investment objectives, financial situation or particular needs of any specific investor, and may have been acted on for own purpose. No warranty is given as to the accuracy, adequacy or completeness of the information contained in this communication and no liability for errors or omissions in such information. Readers must make assessments to the relevance, accuracy and adequacies of the information contained in this communication and make independent investigations, as they may consider necessary or appropriate for the purpose of such assessments. Any opinion or estimate contained in this communication, are made on a general basis. No information contained herein constitutes investment, tax, legal or any other advice, or an invitation to apply for securities in any jurisdiction where such an offer or invitation is unlawful, or in which the person making such an offer is not qualified to do so.

This communication is available for distribution by the following entities:

Singapore: abrdn Asia Limited, Registration Number 199105448E

Hong Kong: abrdn Hong Kong Limited. This document has not been reviewed by the Securities and Futures Commission.


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