Invested in creating more

More opportunity. More possibility. More impact.

Find out more
  • Powering possibility

    At abrdn we believe in the power of investing to create more. More security and more performance possibility for our clients. And more positive impact for society and our planet.


    That’s why we use our worldwide investment expertise and resources to seek out the best investment opportunities globally. And ensure that many of the assets we hold can deliver real social and environmental benefits.

  • Looking ahead

    The future is never certain. We look to help clients navigate whatever’s ahead – and transform a world of constant change into a universe of investment potential.


    Through forward-looking insight and analysis we assess the future of markets, industries and companies – and the changing needs of investors themselves.

    This helps us determine where to invest – and how and where we need to innovate to serve our clients even better.

  • Connecting thinking

    Today, there is no single source of the truth. So we embrace diversity of investment thought, experience, skills and technology to strive for the best investment ideas – and the best client outcomes.


    As global teams we pool our collective insights, create deep connectivity – and work across traditional investment boundaries to deliver the solutions and support to help every client achieve more every day.

Additional capabilities

Equities

Active Equities

Equity markets continue to offer significant growth and income potential to long-term investors, enabling them to share in the performance of both developed and emerging economies.

As leading active equity investors, we believe that fundamental company research drives performance. We focus our global resources on gaining deep understanding of individual companies and the sectors they operate in, building high-conviction portfolios that give investors direct access to our best ideas.

See more about active equities
alternatives abrdn

Alternatives

Alternative investment strategies, such as hedge funds, may provide investors with valuable sources of potential return, powerful portfolio diversification and effective ways to manage downside risk.

Through our dedicated Alternative Investment Strategies capability, we seek to provide our clients with the most compelling opportunities that the asset class can offer to help meet their investment goals.

See more about alternatives
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DB Endgame

At abrdn we work in partnership with our pension scheme clients to help them achieve their Long Term Funding Objective. Whatever your pension scheme’s objectives, we can tailor an investment solution to suit your journey.

See more about Defined Benefit solutions
abrdn

Fixed Income

The Fixed Income Team at Aberdeen Standard Investments harnesses the full spectrum of fixed income markets, issuers, credit quality and both public and private and alternative credit. With over 180 fixed income specialists, our depth of knowledge and experience enables us to build a wealth of solutions – from semi-passive to highly active – to meet all investor objectives and requirements.

See more about fixed income
abrdn

Insurance

We’ve been helping insurers with the challenges they face for almost 200 years. We provide access to a range of strategies and asset classes that target to help enhance the risk-adjusted return on a portfolio. Plus we provide a complete service to meet reporting and fiduciary requirements, including complete investment outsourcing where required.

See more about insurance
abrdn

Multi-Asset

Clients’ objectives can rarely be met by investing in a single asset class. Instead, a portfolio that actively invests across multiple asset classes has more sources of potential return, can better adapt to changing market conditions and can diversify portfolio risk for a better overall experience.

As a global asset manager with expertise across all key asset classes we bring together all our capabilities to create robust multi-asset strategies that can target specific client goals.

See more about multi-asset
abrdn

Private markets

We have a long track record of managing private market strategies spanning real estate, private equity, infrastructure, real assets and private credit as well as having developed a number of innovative private markets solutions.

Today, we work closely with investors from large pension funds to private wealth clients to help them harness the potential of private markets to meet their specific investment goals.

See more about private markets
abrdn

Real estate

Real estate has a robust track record of enhancing portfolio diversification and delivering strong risk-adjusted returns for investors.

We offer expertise across all principal real estate sectors – enabling our clients to target opportunities in their home market and globally.

See more about real estate
Client Solutions abrdn

Strategic client solutions

Client investment needs often go beyond pure asset management. Many want an experienced partner that can help them address key strategic challenges such as increased regulatory requirements, cost pressures or the impact of low interest rates and subdued investment returns.

Our Strategic Client Solutions team helps clients to address these and many other challenges. By working in close partnership, the team looks at each challenge holistically in the context of a client’s overall business and long-term goals.

See more about client driven solutions
  • Equities

    Active Equities

    Equity markets continue to offer significant growth and income potential to long-term investors, enabling them to share in the performance of both developed and emerging economies.

    As leading active equity investors, we believe that fundamental company research drives performance. We focus our global resources on gaining deep understanding of individual companies and the sectors they operate in, building high-conviction portfolios that give investors direct access to our best ideas.

    See more about active equities
  • alternatives abrdn

    Alternatives

    Alternative investment strategies, such as hedge funds, may provide investors with valuable sources of potential return, powerful portfolio diversification and effective ways to manage downside risk.

    Through our dedicated Alternative Investment Strategies capability, we seek to provide our clients with the most compelling opportunities that the asset class can offer to help meet their investment goals.

    See more about alternatives
  • #

    DB Endgame

    At abrdn we work in partnership with our pension scheme clients to help them achieve their Long Term Funding Objective. Whatever your pension scheme’s objectives, we can tailor an investment solution to suit your journey.

    See more about Defined Benefit solutions
  • abrdn

    Fixed Income

    The Fixed Income Team at Aberdeen Standard Investments harnesses the full spectrum of fixed income markets, issuers, credit quality and both public and private and alternative credit. With over 180 fixed income specialists, our depth of knowledge and experience enables us to build a wealth of solutions – from semi-passive to highly active – to meet all investor objectives and requirements.

    See more about fixed income
  • abrdn

    Insurance

    We’ve been helping insurers with the challenges they face for almost 200 years. We provide access to a range of strategies and asset classes that target to help enhance the risk-adjusted return on a portfolio. Plus we provide a complete service to meet reporting and fiduciary requirements, including complete investment outsourcing where required.

    See more about insurance
  • abrdn

    Multi-Asset

    Clients’ objectives can rarely be met by investing in a single asset class. Instead, a portfolio that actively invests across multiple asset classes has more sources of potential return, can better adapt to changing market conditions and can diversify portfolio risk for a better overall experience.

    As a global asset manager with expertise across all key asset classes we bring together all our capabilities to create robust multi-asset strategies that can target specific client goals.

    See more about multi-asset
  • abrdn

    Private markets

    We have a long track record of managing private market strategies spanning real estate, private equity, infrastructure, real assets and private credit as well as having developed a number of innovative private markets solutions.

    Today, we work closely with investors from large pension funds to private wealth clients to help them harness the potential of private markets to meet their specific investment goals.

    See more about private markets
  • abrdn

    Real estate

    Real estate has a robust track record of enhancing portfolio diversification and delivering strong risk-adjusted returns for investors.

    We offer expertise across all principal real estate sectors – enabling our clients to target opportunities in their home market and globally.

    See more about real estate
  • Client Solutions abrdn

    Strategic client solutions

    Client investment needs often go beyond pure asset management. Many want an experienced partner that can help them address key strategic challenges such as increased regulatory requirements, cost pressures or the impact of low interest rates and subdued investment returns.

    Our Strategic Client Solutions team helps clients to address these and many other challenges. By working in close partnership, the team looks at each challenge holistically in the context of a client’s overall business and long-term goals.

    See more about client driven solutions

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Risk warning
Risk warning - Investment involves risk. The value of investments, and the income from them, can go down as well as up and an investor may get back less than the amount invested. Past performance is not a guide to future results.